Auster · AI-powered growth studio · Melbourne

Your entire marketing department. One monthly plan.

Premium website, Google & Meta ads, local SEO and scroll-stopping AI video — built and run for you. AI does the heavy lifting; a senior operator signs off on everything that ships.

Your website is built first, free — your plan starts only when you approve it

Who you work with
One senior partner
Every month
New video ads, live
Plans from
$999/mo inc. GST
Agencies quote
$4,000+ for less
How it works

The Auster promise

We build first.
You decide after.

Every growth plan starts with a brand-new premium website — designed and built for you first, free. You approve it before your subscription begins. If you don't love it, you walk away owing nothing. That's how confident we are in the work.

  • 01No lock-in contracts — cancel with 30 days' notice
  • 02Every plan lists exactly what ships each month. Miss a deliverable, that month is on us
  • 03Your domain, content and ad accounts are always yours

Free · no email needed

How healthy is
your website?

Type your address and Google scores your site live — speed, SEO, accessibility and best practice, in about twenty seconds.

What we run

One engine.
Six moving parts.

Everything a marketing department does — designed, produced, managed and reported, month after month.

01

Premium website

Custom-designed, fast and conversion-ready — built first, free, and kept perfect with hosting, security and updates handled.

02

Meta & Google Ads

Campaigns built, tested and optimised weekly in your own ad accounts. Your budget goes straight to the platforms — never through us.

03

Local SEO

Google Business Profile, reviews, maps & directory listings and on-page work — the unglamorous engine that makes locals find you first.

04

AI video ads

Scroll-stopping short-form ads — scripted, voiced, produced and captioned every month, sized for Instagram, TikTok, Facebook and Shorts.

05

Content & reporting

A monthly growth report in plain English — what happened, what it means, and exactly what we're doing about it next.

06

The Growth Portal

Your live dashboard: traffic, leads, video approvals and requests in one place — included on every plan ($99/mo value).

Live demo work

Five live sites.
Click anything.

Built to show you our standard: five complete concept studios, each a working website you can click through right now. This is the level every client site ships at.

Wren concept café — a warm, plant-filled coffee house interior. Wren
Hospitality · Specialty café · Concept by Auster

A warm editorial coffee house with a live open/closed clock, a roast-profile selector and an order-ahead flow.

Apex Motorworks concept — a cinematic dark workshop with cars under warm light. Apex Motorworks
Trade · Auto workshop · Concept by Auster

A technical dark build with an animated tachometer and an instant service-price estimator.

True Line concept — a light-filled open-plan home with a floating timber stair. True Line
Trade · Building & renovation · Concept by Auster

An architectural builder's site with a Plan ⇄ Built toggle and a budget estimator.

Ember concept restaurant — a candlelit table set with wine and a plated dish. Ember
Hospitality · Restaurant & bar · Concept by Auster

A candlelit room with time-aware service status, a dietary menu filter and a reservation flow.

Stem concept florist — a soft blush bouquet of peonies and garden roses. Stem
Retail · E-commerce · Concept by Auster

A bright flower studio with a working cart & checkout, delivery checker and subscriptions.

Anonymised concept studios — ours to show, built to prove the standard. Your site is designed for you alone, never a template.

AI video ads

Ads people
actually stop for.

Every month, your plan ships new short-form video ads — scripted, voiced, produced, captioned and sized for every platform. Proudly AI-made, always human-approved.

Frame from a café AI video ad — espresso pouring in warm light. "POV: the 3pm coffee that saves the day"
Hook · 0:00–0:03
Frame from a restaurant AI video ad — a plated dish by candlelight. "They book out every Friday. This is why."
Story · 0:03–0:20
Frame from an auto-detailing AI video ad — water beading on paintwork. "Book this week — link in bio"
Call to action · final beat

3 to 10 new video ads a month depending on your plan — each one yours to keep, with full paid-usage rights.

The Auster Growth Portal

See everything.
Any time.

No black box. Your own login shows live traffic, leads, video approvals, requests and monthly reports — included on every plan.

Live traffic & leads

Watch visitors arrive and enquiries land in real time — every lead logged, tracked and never lost in an inbox.

Approve your ads

New video ads land in your portal for one-tap approval — or request changes and we'll re-cut them.

Monthly growth reports

Plain-English reports on what happened, what it means, and what we're doing next. No jargon, no fluff.

Request anything

Website changes go in as requests with visible status — queued, in progress, done. No chasing, no guessing.

Tour the live demo portal

Real portal, demo café account — see exactly what you'd see as a client.

Pricing

One plan.
Everything handled.

Prices in AUD inc. GST, set automatically for your region — billing is always in AUD.

A marketing hire costs $70,000+ a year. A traditional agency quotes $4,000–$9,000+ a month for this stack — and none of them include the website.

Starter

$999/mo inc. GST

Your first steady flow of enquiries

  • 3 AI video ads every month
  • Premium website — built first, free
  • Hosting, security & maintenance
  • One ad platform managed (Meta or Google)*
  • Local SEO Essentials
  • Growth Portal + monthly report
  • 2 website updates a month
Start with Starter

Scale

$2,499/mo inc. GST

Multi-location & e-commerce, pushing hard

  • 10 AI video ads every month — incl. 2 hero ads in 4K
  • Everything in Growth, plus:
  • Advanced SEO & extra landing pages
  • Conversion reviews, implemented
  • Monthly strategy call
  • Unlimited update requests — fair use, next-business-day starts
Start with Scale

Managing $10k+/mo in ad spend or multiple locations? Partner — from $4,990/mo, by application →

Your ad budget stays yours.

*The plan price is our management fee — strategy, campaign builds, creative, testing and weekly optimisation. Your advertising budget is separate and paid straight to Meta and Google from your own ad accounts. You see every dollar, you own every audience we build, and you keep the accounts if you ever leave. Most clients start with $600–$2,000 a month in ad spend — we'll recommend a number when we plan your campaigns.

One-off onboarding $490 — waived when you start on quarterly billing. Just need a website? Website builds from $1,490, pay on approval →  ·  Full pricing & add-ons →

How we compare

Four ways to run
your marketing.

An honest look at your real options. Each has genuine strengths — here's where our founder-led, AI-powered model fits.

A comparison of Auster against DIY, a patchwork of freelancers and a traditional agency across seven dimensions.
Dimension Auster Do it yourself Freelancer patchwork Traditional agency
What it costsFrom $999/mo inc. GST — website included."Free" — paid in your evenings and weekends.$300–$800 per person, per channel — it adds up fast.$4,000–$9,000+/mo, website quoted separately.
Who does the workOne senior partner, AI-powered — the person you brief runs everything.You, after hours, learning five tools at once.Several people who've never met each other.A team, with juniors on the tools and a manager in between.
Video content3–10 fresh video ads every month, included.Whenever you find time to film.$325–$675 per video, per creator.Often a separate production retainer.
The websiteBuilt first, free — you approve it before paying anything.A template you fight with on weekends.One more contractor to manage.Quoted in the thousands, deposits up front.
VisibilityLive portal: traffic, leads, approvals, reports — 24/7.You are the dashboard.Whatever each freelancer sends, whenever.A monthly PDF, if it's in the contract.
CommitmentNo lock-in — cancel with 30 days' notice.None — that's the honest upside.Per-project, but coordination never ends.6–12 month contracts are standard.
Your ad budgetPaid by you, directly to Meta & Google. We never touch it.Yours — and easy to burn without experience.Usually direct, sometimes marked up.Sometimes routed and marked up — always ask.

Categories generalise — individual providers vary, so always confirm specifics. The Auster column reflects our standard model. Prices in AUD inc. GST.

How it works

Week one, you launch.
Then the engine runs.

A simple rhythm: one build week, then a repeating monthly cycle you can watch happen in your portal.

  1. Week 1

    Build & launch

    We design and build your new website, set up tracking, connect your ad accounts and optimise your Google Business Profile. You approve — your plan begins.

  2. Every month

    The engine runs

    New video ads ship to your portal for approval. Campaigns are tested and tuned weekly. SEO compounds. Website updates land within days, not weeks.

  3. Month's end

    You see everything

    Your growth report lands in plain English — traffic, leads, ad results, and exactly what we're doing next month. Numbers first, adjectives second.

Update turnarounds are start-times in business days by plan — and we reply to every message the same business day. Full detail in our Terms of Service.

Founder-led

Named for the
south wind.

"You work directly with the person who builds your site, writes your ads and reads your numbers. That's the whole point — and it's why we cap onboarding at four new clients a month."

Luay · Founder, Auster Melbourne, Australia

Auster is the Latin name for the south wind — the word that gave Australia its name. It stands for how we work: quiet force, steady direction, and the patience to build things that compound.

We use AI the way a great kitchen uses great equipment: it makes the craft faster and sharper, but a senior operator tastes everything before it leaves the pass. Ads, videos, reports — nothing ships to your business on autopilot.

  • 01Founder-led — no juniors, no account managers
  • 02AI-powered production, human sign-off on everything
  • 03A deliberately small client book — never stretched thin

Questions

Good to know.

The things business owners ask us most — answered plainly.

Why isn't ad spend included?

Because agencies that bundle it usually mark it up. Your advertising budget is paid by you, directly to Meta and Google, in your own ad accounts — you see every dollar and keep every audience. Our plan price is the management: strategy, campaign builds, creative, testing and weekly optimisation. Separating the two keeps our incentives clean — we're paid to make your budget perform, not to spend it.

Are the videos really AI?

Proudly, yes — and that's why you get three to ten fresh ads a month instead of one expensive shoot a quarter. Every video is scripted for your business, voiced, produced, captioned and reviewed by a human before you see it, and nothing goes live without your approval in the portal. Where a platform requires AI-content disclosure, we handle it.

How can you be cheaper than an agency?

No office, no layers, no juniors learning on your invoice — and AI doing the production heavy-lifting that used to take a team. One senior operator with today's tools genuinely does the work of a small department. The trade-off is capacity, not quality — which is why we cap how many new clients we take on.

What happens if you're sick or on holiday?

Your marketing doesn't stop when a human rests. Campaigns run on scheduled budgets and automated rules that don't need daily babysitting; content and videos are produced ahead of schedule, not day-of; and everything about your account — logins, campaign notes, brand assets — is documented, not stored in one person's head. A vetted backup specialist is on standby for editing and campaign checks, and the deliverables guarantee still applies: if a month's deliverable slips through our fault, that month is on us.

What does "website built first, free" actually mean?

Exactly what it says. Join a growth plan and we design and build your new site before you pay anything. You review it, we refine it, and your subscription starts the day you approve it. If you don't love it, you walk away owing nothing and keep your domain and content.

Can I cancel? What happens to my website?

Cancel any time with 30 days' notice — there are no lock-in contracts. Your domain and content are always yours. The site itself is yours outright after 12 months on any plan; leave earlier and you can buy it out for $1,490 minus $125 for every month you've paid, or keep it live on the $199/mo Care Plan.

What results can you promise?

We don't promise rankings, follower counts or revenue — anyone who does is guessing with your money. What we promise is the work: every plan lists exactly what ships each month, you watch it happen in your portal, and if we miss a deliverable, that month is on us.

Do you work outside Melbourne?

Yes — Auster is remote-first and works with businesses across Australia. Strategy calls run on video, the portal keeps everything visible, and we reply to every message the same business day.

Ready when you are.

A 15-minute call, no obligation. We'll tell you honestly whether we're the right fit — and your website gets built before you pay a cent.

Book your intro call
Book an intro call 15 minutes · no obligation